When you have business owners who spent a lot of time in their business working very difficult, they don’t necessarily want to stay playing around in their businesses any more. They Free Robux Generator typically want to automate and have systems and processes. Sure, they may have a C-Suite handling his or her wishes, but most owners don’t necessarily have their reps focus exclusively on automation, systems and processes because that C-suite has their own responsibilities to complete within that business.
Here’s the pressing question: why wouldn’t it sound right for an owner to sit there, craft their vision statement, craft their mission statement and craft their marketing campaigns with the sole purpose of “running to their end game”- either selling their business or actually working on their business for once?
There’s thousands of various ways to market, but the truth of the matter is you should market to your strengths, your vision, and what works for you and the message you want to deliver. You must, of course, perform the heavy lifting to discover this reality for yourself, but you have to have a process and a system in place to handle this process.
You will have a required research checklist to say, “Every time I want to market, does this particular system I’m looking to execute in my business match my vision statement? Is it congruent with my mission statement?
As an example, I’m a writer. That’s what I’m great at. And because I’m great at writing, I recently write lots of articles. I can publish that one article and post that same message across 12 platforms with the push of a single button. I’m also great at automating systems. I know how to put systems together. I know how to put the structure of things in marketing and sales together so that things won’t fall apart. You don’t want your sales and marketing processes having holes in the individual, especially when you’re trying to scale up your business.
You don’t want to all of a sudden get an say of business and your business falls apart because you can’t handle the actual. That’s what a lot of people don’t look at, especially when they’re trying to get out of their business because they’re like, “You know what? I’d rather mentorship it or try to figure it out. inch Then their business collapses into ruin because they didn’t have a mentor supporting them.
Among this is solopreneurs. One of my friends is actually the inverse of this, as he’s his system tight, there are no holes, and he’s extremely happy and successful in his practice.
He’s good. He’s only got 2 marketing systems. Systems that can handle high volume that she can single-handedly manage and turn those buttons on and off, as needed. He’s care free, has no employees and an amazing quality lifestyle. He’s already learned that he doesn’t like to manage people- he doesn’t need to do that. Even if we were to put a system together for him to scale out his practice, he kept asking me, “Fred, will you manage the machine? inch I said, “No, I’m not going to manage the machine. inch I said, “I’d rather execute a jv. I have systems that will manage the machine, but if you’re talking about being in the day-to-day human element of the business, because it’s more offline, then I’m not that guy. inch
I said, “I take the command role in any situation that I really do because my passion is serving other people and effectively seeing what they want to do in their businesses, with their teams, and how they want to make it happen. To become able to give them exactly what they need to perform I recently are not held down to one business. inch
As far as climbing his business out deeper, he’s just like, “You know what? I’m okay, James. If you do not can definitely tell me why I will head out deeper, then I’m fine. inch We were talking all they wanted anyway, as climbing out his business was not a pressing thought, or pain. The bottom line is he’s choice, and he can choose whether or not he wants to duplicate his efforts. In contact to his vision and mission statement, he’s at his end game and is living the life span of his dreams. That’s what it’s all about.
Most people don’t view it that way. They just look at their business and say, “I’ve got a business. I want to make money, and that is it. inch The truth of the matter is it doesn’t really work like that. You have to lay the inspiration rather than winging it. The process doesn’t have to be perfect, of the same quality enough is good enough.
Some business owners got lucky because they found a depriving niche, but most business owners failed because they were winging it. They didn’t have structure. Even for the ones who are winging it, they’re trying to keep it all together because all of a sudden your name gets out there in the marketplace and you don’t have a repeatable way to manage your success. Now you don’t have a way to handle the actual, so you get scared.
It’s just like playing poker. You’ve got that scared money on the table you don’t want to sitting there, hoping you don’t lose. That money on the table may be your rent, your mortgage, your whatever. And in poker, money on the table is money played. You can’t reach back in there and take it off the table. Once that money is in the pot, that’s it, you’re done, you’re beat. Most people don’t look at business like that. They’re playing around here playing with scared money, yet somehow they need to grow their business. They got to figure out which one they need to do- run a business, or run scared. That is why automation is so important; to handle your disadvantages while you focus on your strengths and high-payout activities.
It doesn’t matter really what kind of service or product you have. The key is when you offer your product, when you get that one customer in the door, is it possible to efficiently handle them from your marketing right down to the fulfillment, to the follow up? That’s it. Anything else other in between that is just conjecture, it doesn’t make any sense to exclusively focus on anything else except steering the ship and hiring able people, or having strong processes and systems in place.
And when I’m talking to some of these business owners, I hear this also thing. Whether it’s an employee, spouse, CFO, client- whatever- the communication that you, the business owner, is putting out is so important. You are the capstone of your business and what you say carries excess fat than you know- it influences the direction, system and processes of your business.
An extremely basic example of this concept is some practitioners, self-employed or solopreneurs attend networking events and mixers because when i hear them speaking right to me, I’m like, “What are you telling me? What do you do? Really? I don’t understand. inch Their communication is not clear enough for me to want to pursue further communication for me to say to myself; I must talk to you, or I won’t need to talk to you, either I must give you my business card, or I won’t need to give you my business card. So they really haven’t made the initial sale, on behalf of their company they represent. The sale? These were selling me on their idea. Bottom line; business structure, systems, employees and processes are meaningless without an effective message via marketing and sales.
Getting to the end game is really that basic, but most people don’t find it like that because they’re embroiled in their own game. They’re the picture in the frame versus try really hard to engaging in, and having a proven and repeatable process. To me that’s the most important part. Just getting business owners either on a track, or back on track for them to win is the ultimate end game.
James Smith builds results-based businesses regarding his clients and applies this technology in the marketplace by using military-grade business and performance development solutions.
He is the creator of the Synergy Triangle which is an integration of command, marketing and selling methods in your company’s workflow that increases gross profit and speeds up your sales cycle while reducing the risk of poor customer service and delivery of goods or services.
Beginning from simple inner-city inception, James began his business career as a telemarketer and door-to-door direct merchant. He eventually rose from lower income to become one of the state’s leading and sought-after business building consultants in the auto industry.
He’s combined information learned from his 20-plus years of military, retail, multinational, and corporate business building success and mistakes with observations from the industrys of command, business building, sales and marketing. The result is a uncovering study of real-world results as just a communicator like James can easily simplify.